AK
Case 05 / 08 Event Branding & Design

President's Club VI
Aruba 2024*

I led the branding design for the Annual Sales President's Club 2024, crafting a visual identity that celebrates top performances and inspires future success. The branding captured the spirit of achievement, aligning with the event's prestigious and motivational tone.

Role
Led branding design
Typography
Voyage · Jost Bold · Figtree Bold
Deliverables
Pattern system, title slides, greeting card, swag
President's Club VI Aruba 2024 droplet pattern logo on pale blue
Eight droplet pattern explorations on coral
Pattern explorations
Voyage display typeface specimen with Jost and Figtree
Typography
Aruba 2024 greeting card with a line-drawn parrot
Greeting card
Title slides reading voyage, adventure, celebrate and aruba 2024
Title slides
Pink event t-shirt and water bottle with the Aruba 2024 mark
Swag